Know the great app for your new project

With total app revenues projected to grow from $45.37 billion in 2015 to $76.52 billion in 2017, almost anybody would be interested in becoming a developer and tapping into that kind of growth.

While we all use software and apps, though, most of us only use the ones that are quite popular. Given that there are more apps today than any of us can count, it’s only rational to stick with the ones we know are successful.

For a developer looking to break into an industry where novelty has waned and innovation is the new cool, understanding the secrets of successful developers is vital for success. Let’s explore five things that successful app developers consider before creating a new app.

1. The end-user

It’s quite weird that consumers want to think less as technology advances, but the most successful tech companies understand this and have designed their apps and services to make even a toddler feel smart. Look at Google: It’s so simple, you’d wonder how it became such a giant company.

But don’t be fooled. Developers put relentless amount of hard

The right type of advertising

The internet is growing at an insanely fast rate, and every future-thinking entrepreneur should rightly invest in making sure their brands are maximizing the internet to its fullest. Nearly all aspects of business are being aggressively pushed online. Filing systems have gone online. Offline advertising, or traditional advertising as we know it, has been overshadowed by online advertising. As far as traditional business processes go, you name it, and chances are, it’s now online.

This all points to the positive way the internet has changed how we do business. If the internet is changing things, how would you tune your business to rightly position yourself for more growth and better widespread promotion? Here are a few strategies to help you on your way.

1. Plan for specific growth.

Growth isn’t guess work. Every growth goal must be deliberately planned and pinned down before it becomes achieveable. As an entrepreneur, you need to decide which aspect of your business you need growth in.

Narrow down your focus to just an armful of areas. Ask yourself which areas of your

Learn From Digital Transformation

Digital transformation has many market leaders scrambling to adopt new tactics and reshape their company cultures to mirror the leanness, flexibility and agility of successful startups that are rocking the commercial boat. Recently, several industries have experienced major disruptions due to startup companies making waves and striking out against the status quo. Digital transformation hinges on a few key concepts, and market disruption and startup culture are a few of the major ones.

I believe that startup companies need to use the inherent advantages that come with being a startup to disrupt markets and gain tangible advantages over established market leaders. Digital transformation is surely going to affect just about every industry, so it’s vital for startup leaders to understand how their companies influence digital transformation in their markets and in their industries. They must then use that knowledge to their advantage. Here are five things to learn from digital transformation.

1. Drive change with people — your most important resource

Technology is evolving quickly, but it’s important to never fall into the trap of valuing tech over every

Department as a Cost Center

In modern business, departments not directly related to operations have had to fight to demonstrate their value. Marketing departments have been the go-to scapegoat, but information technology (IT) departments haven’t been far behind. In a recent survey conducted by CIO magazine, half of IT leaders surveyed said their departments were seen primarily as “cost centers” — meaning they do not add to profits.

 

But a reality check is needed here because a company’s IT department should be one of its major profit drivers. A 2016 Deloitte Growth Enterprise Services poll of 500 mid-market executives found that IT department leaders were responsible for 49 percent of technology adoption, compared to 36 percent a year earlier. In fact, IT departments are becoming more and more strategic, and technology is becoming a more reliable investment.

Clearly, then, there’s a disconnect there: IT teams are playing a key role in moving businesses forward, but their department heads still claim they’re seen as a sieve in the budget.

Yet, CIOs and IT departments play a much bigger role in business than they’re often given credit for, and that needs to change.

 

More about that IT reality check

If an attitude shift is in order, it’s executives and entrepreneurs who are in the most ideal

Know what lurks on your devices

Spring is in the air but gunk is in your gadgets. There are the smudges and crumbs you can see and the creepy-crawly bacterium that you can’t (and would rather not). Studies have shown that infection-causing E coli and Staphylococcus aureus, fecal matter (yep), and just plain dirt are hanging out on your tech.

That might make you want to dunk everything into a vat of bleach, but it wouldn’t be the best thing for you or your devices. Instead, grab some microfiber cloths, Q-tips, distilled water, isopropyl alcohol and dish soap and read our guide to getting your gadgets gleaming.

Note: Before you clean anything, unplug it or turn it off.

 Smartphone and tablet

Say what you will but you’ve probably taken your smartphone or tablet into less than sanitary conditions (we are talking about the bathroom). You wash your hands but then you pick up your phone or tablet — and all the germs that have now attached themselves to it. It’s a gross fact that phones tend to have 10 times the bacteria that toilet seats do.

To scrub a phone or tablet that does not have a screen protector, you have to take extra care since it might have

Surprising Office WiFi Killers

Nothing grinds a workplace to a halt like a lack of internet access. Gone are the days of hard-wired desktops in every office. Work environments increasingly support staff and guests with Wi-Fi, which can create a surprising amount of strain on your office wireless network, especially given the rise of devices connecting.

You might be surprised what everyday items and situations are bringing your network to a crawl. Here are the top 12 common issues impacting every office, no matter how small or large.

1. Tinted glass.

You’d think your Wi-Fi signal would sail right through, but it doesn’t. Tinted glass often has metal additives that can heavily absorb Wi-Fi signals. So if your office is full of wall-to-wall windows or glass conference rooms, it’s going to impact your signal.

 

2. Mirrors.

These are huge Wi-Fi vampires. Mirrors can cut signal strength up to 50 percent because they reflect back the signal. If the bathroom is between the router and your desk, it’s part of the problem.

 

3. Water.

You may love that aquarium in the office, but water, just like glass, is a massive Wi-Fi killer due to its density. It absorbs and traps the signal. If you’ve ever seen your signal drop at the

Revolutionizing an age old business

The events industry is growing all around the world. According to Meeting Professionals International, events contribute $115 billion to the United States gross domestic product (GDP), with subsequent billions funneled to both state and federal tax revenue.

The event industry isn’t just growing in the U.S., though — it’s also getting bigger in nations like the U.K., India and Japan.

With that growth comes a need for technology that meets the consumers’ expectations and makes event production easier, and an influx of startups, entrepreneurs and venture capitalists are working together to develop solutions for the events industry.

 

1. Tickets go mobile

Mobile is taking every industry by storm, and the events industry is no exception. The first wave of mobile innovation has come with ticket buying systems.

“Ticketing is increasingly about establishing a higher touch point with your fans — it is about being made available to everyone, everywhere.” explains Neetu Bhatia, founder and CEO of Kyazoonga, a global online ticketing agency. Mobile ticketing also allows vendors to do a lot more. Bhatia explains, “Clients can access and manage the ticketing back-end in a much simpler

Having a negative impact on businesses

It’s easy to say that enterprise software has made great strides. After all, it’s hard not to marvel at the progress that’s been made over the last several decades, as businesses have transitioned from using paper and pencil to programs in the cloud in order to manage their operations.

But if we take a closer look at more recent technological progress, we realize that the movement from on-premise to off-premise was the last major transition in enterprise software. No true transformation has occurred since then. And new data suggests that the current lapse in further innovation in the enterprise software space has resulted in significant consequences for today’s businesses.

Related: 17 Apps Every Entrepreneur Needs in 2017

In fact, while the migration to the “cloud” in the form of subscription-based software (SaaS) made big software more affordable and accessible by overcoming distribution and financial hurdles, it did very little to address the fundamental end-user challenges.

It’s not just a matter of waiting for the next wave of innovation to make life a little easier for businesses. According to a recent survey of over 500 business and IT executives by my company, TrackVia, the absence of progress with current enterprise software is having a negative

New Investors to Real Estate

Real estate has been a volatile market over the last decade, leaving many people wary of investing in residential and commercial properties. As a result, would-be investors are looking at the market differently and using new strategies to achieve success.

Technology has been a major factor in that shift, empowering investors to research their options remotely, compare and contrast different investment strategies through online tools and ultimately make transactions with limited professional help. Here are three trends that are helping to bring new investors to the space.

1. Data-driven investing.

As big data becomes more useful for the public, the real estate industry has been looking for ways to gather and present information that will help drive purchasing behavior. Bill Lyons is the founder and CEO of Revestor, a real estate search engine that provides data to help evaluate investment properties. “In the past, real estate investors needed access to the MLS, rental income data, expenses like HOA fees, occupancy rate, insurance, taxes, mortgage calculators and the sale price of homes sold nearby,” Lyons explains. “Then they would have needed to input all of those numbers into a spreadsheet to analyze the potential value of a property. Now you can do all of that with a few

Change the Meat Industry Forever

For decades, there have been concerns about the environmental impact of and the treatment of animals in the $200 billion American meat industry. Two startups are looking to shake things up.

Bay Area company Memphis Meats and Netherlands-based Mosa Meats have made it their goal to replace farm animals with meat grown from self-producing cells. The cell-produced meats are created in stainless steel bioreactor tanks, and the companies have labeled these products as “clean meat,” which could essentially revolutionize the meat market.

Scientists from these companies have already created beef products including a burger and a meatball grown from bovine cells. But yesterday, Memphis Meats for the first time tested lab-grown chicken strips with a group of consumers, and responses were positive. In fact, most testers said they would eat the breaded, deep fried chicken strips again.

Adding chicken to the list of cell-produced meats is a major feat. According to the U.S. Department of Agriculture, each American consumed an average of 90.9 pounds of chicken in 2016 — almost the same amount of beef and pork combined.

Besides not having to raise then slaughter animals, this lab-grown meat concept has a major environmental advantage as well. The companies argue that the technique avoids

The Lives of Our Most Vulnerable Patients

Among all that we are grateful for one of the most important being our health. Health innovations that are helping people care for our most vulnerable communities are something to celebrate.

Advancements in healthcare technologies have revolutionized the well-being of children, the mentally handicapped, neonatal patients and our elderly. So, here’s to your health, and cheers to four healthcare innovations that are reshaping human longevity and quality of life for future generations.

 

1. Light therapy

Using light to treat depression (or painfully pale skin) is a long-standing form of treatment. But for Dr. JoQueta Handy, light therapy has brightened the worlds of many living with Down Syndrome and Autism Spectrum Disorder. The World Health Organization has officially identified ASD as a “global health priority.” In response to those concerns, specialists like Dr. Handy have dedicated their lives to unlocking learning barriers by developing revolutionary approaches to teaching children with these and other learning disabilities.

With methods such as Quantum Reflex Integration and Interactive Metronome usage, Dr. Handy has perfected a holistic education discipline called the “Children’s Opportunity for Brilliance” model. She uses this platform to inform fellow educators about the best ways to teach special needs children.

“It’s not the only solution for learning strategies,”

Americans knowledge of online safety

How much do you know about keeping your data and information safe?

A new study from Pew Research Center finds that even amid high profile hacks on businesses and institutions that affect millions, many Americans don’t have a comprehensive understanding about what precautions need to be taken to prevent cybersecurity breaches. And perhaps it is unsurprising, but Pew says that “those with higher levels of education and younger internet users are more likely to answer cybersecurity questions correctly.”

Of the 1,055 people polled in an online survey in June 2016, 75 percent of adults were able to select the strongest password — no words from the dictionary and is a combination of upper and lowercase letters, numbers and symbols — from a list of four options. And 73 percent know that even if a public Wi-Fi network is password protected, you still should probably wait to pay off your credit card at home instead of in line for a coffee.

Related: The Worst Hacks of 2017 — So Far

Meanwhile, 54 percent of internet users could ID an example of a phishing attack, and 52 percent were correct in saying that that if you turn off your phone’s GPS function, the device can still